Mein Plan für 2025 - Josh's Diaries #9

My plan for 2025 - Josh's Diaries #9

I've been deliberately taking it easy these past few weeks—primarily to figure out what I want to work on this year. So, what's new?

Honest update

Looking back, I often put too much stress on myself with being self-employed last year.

The money you can earn relatively quickly by working with many clients at once is absurdly high compared to being an employee, but it doesn't make me happy in the long run.

This year, two things are particularly important to me:

• Even fewer customers for more focus & more fun

• More time to properly scale additional digital products

Limbo Studio Update

Last year, I set up and expanded email marketing for a handful of companies.

Two things that, in retrospect, had the greatest impact:

1. Additional pop-ups for different use cases generate a huge amount of additional revenue.

These are values ​​from one of my clients.

€29,000 in additional sales in the last 30 days just through an additional pop-up.

I don't understand why more e-commerce companies don't do this.

2. Good work really brings new customers.

The waiting list for my solo email agency is now over 100, and the majority of inquiries come through referrals.

Big Idea

Recently heard, and it often helps me when I'm indecisive:

There is definitely a big decision you really want to make or something you want to tackle.

Ask yourself the question:

What would change if you said “yes” to this today, in…

– 7 hours?

– 7 days?

– 7 months?

– 7 years?

If you notice that the result in 7 years has a positive impact on the life you want, then you have the answer.

Back to blog

5 ways I can help you:

1. My newsletter

Get my free newsletter with email strategies I documented while building my own Shopify store – based on €30 million in sales experience with brands like Snocks, Inkster & Störtebekker.

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2. Klaviyo Basics Course

In my course, you'll learn how to replicate the exact email marketing setup of brands like Snocks and generate additional revenue for your e-commerce brand.

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3. Klaviyo Advanced Course

In my advanced course, I'll show you how to take your existing setup to the next level: You'll learn how to build additional flows and regularly send profitable campaigns—including 30 templates and a copywriting bot that lets you finish writing your emails in minutes.

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4. Solo Email Agency Masterclass

In this course, I'll show you step by step how to use my proven system to build your own profitable solo email agency.

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5. My Email Agency

With my one-man agency, I look after selected e-commerce brands.

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